Kayes Jewellers Chester, established 1948, are a privately owned retail business trading in Diamonds and Vintage Jewellery with a reputation for experise and integrity.
Mavada were commissioned by Kayes to design and develop a new website, specifically for their Diamond range, that reflected and enhanced the existing business.
Along with the design of the site, Mavada also developed a back end system that controls the pricing of the Jewellery on the website by using complex matrices to calculate the specific price depending on the quality and clarity of the item.
The primary objective of the website is to promote the items of jewellery that Kayes offer, so potential customers can arrange a viewing in store with one of their experience jewellers.
Kayes are continuing to grow their website using the Mavada CMS and their bespoke product, Diamond Manager. Stay tuned for the release of the brand new website in February 2008.
If you would like to find out more about this project or how we helped this business get in touch today as we'd love to discuss how we can help you work smarter - not harder!