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Mavada go covert for mission Chrysler Spy site

Client: Chrysler Spy Site

Project: Staff Incentive Scheme

Mavada were commissioned by Chrysler Jeep to design and develop a 'Mission Profitable' spy themed microsite for the new Chrysler Jeep Academy incentive programme. Mavada worked alongside the THA Group Ltd to develop the incentive based website for Chrysler Jeep sales staff to manage the sales of vehicles and parts around the UK.

The spy microsite acts as a central hub for all car dealers to login and complete a series of 'missions' online, and depending on their performance they will gain access to a casino roulette game with the chance of winning a variety of prizes.

Along with the online presence the website integrated with an offline campaign where car dealerships were sent a top secret mission case file & a laser pen which projected the microsite web address to kick off the whole campaign.

The campaign was a lot of fun for the staff at Mavada and everyone enjoyed implementing their own ideas for content which Q himself would be proud of.

Click here to view the Chrysler Spy site

What's next?
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